Chain Bridge Group

Chain Bridge Group helps publishers develop successful product and market strategies, and delivers the practical plans to make those strategic visions a reality.

With Chain Bridge Group you gain the perspective and experience you need to expand and strengthen your print and digital publishing programs. Chain Bridge Group helps you:

Develop new revenue streams—

• Identify and develop winning new services.
  Create market-driven information products that serve unfilled customer needs and gain rapid market acceptance.

• Unlock the full value of your publishing assets.
  Identify and promote licensing opportunities and distribution partnerships to realize the full revenue potential of your intellectual property

Protect existing revenue—

• Extend the lives of mature services.
  Broaden the appeal of your existing information products—through product design, pricing, and versioning—to tap new customer segments.

• Migrate publications to digital formats successfully.
  Create digital information services that generate incremental revenue, without undermining existing revenue streams.

Cut costs—

• Develop new services faster and more cost-effectively.
  Implement product development practices that accelerate time-to-market and pare development costs.

• Increase your success rate for new products.
  Identify—consistently and with confidence—information services that will address unserved market needs and sell-in quickly.